news
DUG is ceremoniously inducted into the Glashütte Watch Museum
Jun 20, 2025
DUG has become the eleventh brand to arrive in Glashütte. This is evident through its inclusion in the permanent exh...
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We present our new headquarters
Jun 20, 2025
On June 14, 2025, we presented the new DUG manufactory in the heart of Glashütte to the public: customers, journalist...
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Alcantara strap with pin buckle
Jun 19, 2025
Our Alcantara strap with pin buckle is now available in greige. Fits all DUG models.
Directly to the Alcantara str...
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The DUG Purist in Tonka Brown
Jun 19, 2025
With the DUG Purist in tonka brown, we bring a special color to your wrist: Inspired by the Pantone Color of the Yea...
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Stainless steel strap available for DUG Purist
Jan 19, 2025
The stainless steel strap for the Purist is now available. In addition to the possibility of ordering the watch direc...
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The DUG Purist - Available to order from today, December 1st, 2024.
Dec 1, 2024
Watches from Glashütte have been a symbol of quality since 1845. We want this to be more than a luxury for the few. W...
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